PR & Content Executive

Location Falmouth
Discipline: Sales & Marketing
Job type: Permanent
Salary: £29000 - £32000 DOE
Contact name: Rebecca Richardson

Contact email: rebecca@smithandreed.co.uk
Start date: August/September 2022

​Well established and reputable manufacturing business in the Falmouth area is looking for an experienced PR & Content Executive to join their growing team.

Role Purpose:

This role is an exciting opportunity to join a growing PR and content team and play an important part in coordinating communications within a global organisation. Its purpose is to support the PR and content function by developing its area of the company’s Sharepoint site with best practice materials for global teams to access; using press coverage monitoring software to track and create reports; managing projects with a third-party translation provider and liaising with the web team on the timely upload of news and case studies to the company website. In addition, the successful candidate will create dynamic and impactful content – from writing cases studies to scripts for video and social media posts – for a broad range of internal and external audiences across the business, ensuring tone of voice, style and messaging is consistent. You will also provide proof reading and editing support to the wider organization and for selected product launches and global marketing campaigns, ensuring content is fit for purpose and optimised to maximise reach.

 

Main duties including but not limited to:

  • Build and maintain PR & Content Hub on Sharepoint and develop Yammer community

  • Use software tools to track coverage and generate reports

  • Manage projects with third-party translation agency provider

  • Self-sufficient management of copywriting tasks for product launches and other marketing campaigns

  • Produce content that shows or reflects the business’ brand and values

  • Ensure that style, tone of voice and messaging are consistent throughout media

  • Create high-quality, error-free content, high-quality in adherence with the business’ style guide

  • Interpret creative direction to adapt the points from a creative brief into persuasive copy

  • Propose concepts for copy to support our underlying department objectives

  • Continue to enhance the global content marketing approach

  • Collaborate with other stakeholders within marketing and across the business on campaigns

  • Manage multiple projects, typically with short deadlines

  • Administrative and finance tasks

  • Opportunity to attend trade events for media liaison and PR purposes

Previous Experience:

  • Proof-reading

  • Editing

  • Public relations

  • Internal communications

  • Proven experience in creating engaging articles for a variety of audiences

  • Working within teams on creative content

  • B2B copywriting experience

  • SEO

  • Experience of working with media and journalists to generate positive publicity

  • Project management experience

  • Understanding of the importance of cultural nuance in global marketing context

Personal Attributes:

  • Excellent communication skills, verbal and written

  • Exceptional attention to detail and performance driven with the ability to prioritise competing priorities effectively in a deadline driven environment

  • Excellent stakeholder and collaboration skills as expected to liaise with a large number of people at differing levels of seniority within the organisation and external contacts

  • Excellent team-worker with sound interpersonal and communication skills, able to work individually and as part of a team

  • Good decision making when prioritising tasks

  • A focused, hardworking and energetic personality who is friendly and helpful and open to learning new skills

  • Expected to keep up to date with advances PR and marketing

Qualifications:

  • Ideally educated to Degree level in English or similar, or have demonstrated relevant marketing and industry experience ideally from a B2B background

 

This role is being offered on a full-time permanent basis of Monday to Friday.

 

Hybrid/Flexible working policy alongside competitive salary and benefits package.


For more information please apply today.

 

OFF999